Case Study: Whirl-Pak
Success Story: Sales Cloud Quick Start
Whirl-Pak – Medical Supply Manufacturer
Whirl-Pak® is a leader in sterilized sampling and testing, delivering trusted solutions that ensure the high-integrity sampling and testing results across end-markets including food & beverage, pharmaceutical, personal care, water, and contract testing.
CHALLENGE
Whirl-Pak was acquired by its parent company, Filtration Group. Filtration Group leverages Salesforce as its business enablement platform so it made sense for Whirl-Pak to migrate to the Salesforce platform. They were seeking a way to quickly deploy a basic implementation at a fixed price point that would enable them to begin using the tool and map out future needs.
SOLUTION
After determining that Demand Chain’s Sales Cloud Quick Start solution closely aligned with Whirl-Pak’s needs, the team worked with the Whirl-Pak to deliver a solution that included:
- Base level deployment of Salesforce Sales Cloud
- Account, Contact, and Lead management and Opportunity objects
- Opportunity and Pipeline management that supports their defined Sales process
- Basic Pardot Email deployment
- Salesforce for Outlook
- Basic reports/dashboards
RESULTS
The project was designed to quickly deliver a basic implementation of Sales Cloud
- Only 10 weeks from project kick-off to launch
- Total costs came in under $20,000—meeting Whirl-Pak needs
- User response has been positive, with strong adoption
Based on their positive experience with Demand Chain and the Salesforce Platform, Whirl-Pak is already working with Demand Chain to pursue capability enhancements.
CLIENT TESTIMONIAL
The quick start program allowed our team to quickly access Salesforce and start utilizing the invested tool. With minimal initial customizations needed, this was the best solution. As we use Salesforce, we can now identify and build out necessary customizations.
Kristin Buckau, Marketing Director – Whirl-Pak






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